Driven by a frustration over the lack of options for premium lingerie, swimwear and nightwear in Hong Kong, Sheer was established to bring the world's leading boutique brands under one roof. The unique space offers a private and luxurious experience with leading expertise in lingerie fit, personalised service and exclusive collections. The world-class ecommerce site now ships product globally, extending their impeccable service and desire to empower women through comfort and confidence beyond borders.